Build the Paid Offer Behind Your Podcast
You're putting hours into creating a show and growing an audience. Let's make sure you're also building a plan to make money.
In two focused hours, you'll identify what you can sell through your podcast, shape it into a clear paid offer, decide what to charge, and build a plan to test it with your audience.
Walk away with your offer mapped out — what you're selling, who it's for, what you'll charge, how you'll position it, and how you'll test it.
Even if your audience is still small and you have no idea what you could sell yet. Come with a podcast. Leave with a paid offer.
Date TBD · Live Online · Replay + Live Offer Lab + Podcast Monetization Blueprint Included
INSTRUCTOR
Nicaila Matthews Okome
Award-winning podcaster, Side Hustle Pro
10M+
Podcast downloads
Hall of Fame
Podcast Hall of Fame
TODAY
Featured on TODAY show
Top 100
Entrepreneurship podcast
Come with a podcast. Leave with a paid offer.
By the End of This Training, You’ll:
- Identify the strongest way to monetize your podcast without relying on sponsorships
- Pinpoint what your audience would pay you for
- Choose the paid offer that best fits your show, topic, and audience
- Shape your offer, including who it’s for, what’s included, and what to charge
- Create clear positioning so your audience understands why they should buy
- Leave with a simple plan to test and start selling your offer
- Use guided AI prompts throughout the workshop to sharpen your offer, pricing, positioning, and test plan faster
INCLUDED WITH YOUR REGISTRATION
The Podcast Monetization Blueprint
This isn’t a workbook to download and forget about. You’ll use it during the training to map out your audience, offer, pricing, positioning, and first test.
By the end of the session, it becomes your roadmap for what to sell and how to test it.
USE AI AS YOUR THINKING PARTNER
I’ll show you how to use AI as a thinking partner during the offer-building process, so you can make faster decisions without outsourcing your judgment.
Built for the podcaster who’s ready to get paid
You love your show, but you’re tired of pouring time and energy into it without a plan for making money.
You may not have the download numbers to attract sponsors yet, but you’ve built a show and an audience you can monetize now.
“What can I sell through my podcast?”
You’ll leave knowing what to sell, what to charge, and how to test it with your audience.
IS THIS FOR ME?
This class is for you if:
You spend hours every week on your podcast but it still isn’t making you money
You want to monetize your podcast but don’t have the download numbers to land sponsors
You’ve built an audience that loves your content but you’re not sure what they would pay you for
You have several ideas and want help choosing the strongest one to pursue
You want to test your offer before spending weeks building it
You need a monetization strategy that fits alongside your job, business, or family
LIVE OFFER LAB
See real offers get sharpened in real time
During the training, I’ll workshop select attendee offer ideas live, helping you tighten what you’re selling, who it’s for, what to charge, and how to position it.
You’ll also see how I evaluate different podcast ideas so you can apply the same thinking to your own.
Your instructor
Taught by award-winning podcaster Nicaila Matthews Okome
Nicaila Matthews Okome has earned more than 10 million podcast downloads as the creator and host of Side Hustle Pro, frequently ranked among the top 100 entrepreneurship podcasts globally.
Side Hustle Pro is the first podcast to spotlight bold Black women entrepreneurs who have scaled from side hustle to profitable business. The podcast has been featured on the TODAY show and inducted into the Podcast Hall of Fame.
Podcasting helped Nicaila build a business she loves, secure high paying sponsorships, and create the career freedom and flexibility she wanted. By turning her expertise into paid offers, she was able to build income beyond sponsorships and ultimately leave her corporate job to podcast full time. Through Podcast Moguls, she now teaches independent podcasters how to create, launch, grow, and monetize their shows.
10M+ downloads
Podcast Hall of Fame
Featured on TODAY
Top 100 podcast
Leave with your paid offer mapped out and ready to test
Join me for From Podcast to Paid Offer and spend two focused hours building the offer behind your podcast. You’ll leave knowing what to sell, who it’s for, what to charge, how to position it, and how to test it with your audience.
Date
TBD
Time
TBD
Format
Live online — replay included
Length
Two hours
Investment
$497
Replay, Podcast Monetization Blueprint, and Live Offer Lab included
Coming soonQuestions? Email hi@sidehustlepro.co